# Photography questionnaire

Delete questions you don’t need and mark optional ones. Let people answer “not sure yet”.

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## Details

Client / company: [Name]
Completed by: [Name, role]
Date: [Date]

## Purpose and usage

- What are the images for? [Answer]
- Where will they be used (web, social, print, advertising) and for how long? [Answer]

## Shot list

- Which shots do you need? [Answer]
- How many final images? [Answer]

## Style

- Reference images you like? [Answer]
- Brand guidelines to follow? [Answer]

## People and products

- Who or what will be photographed? [Answer]
- Do you need models, stylists or props? [Answer]

## Location and schedule

- Studio, location or both? [Answer]
- Preferred dates and any fixed deadline? [Answer]

## Approvals

- Who selects images? [Answer]
- Who approves final edits? [Answer]

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## Before you send it

- [ ] Every question has a reason to be there.
- [ ] Optional questions are marked.
- [ ] It takes under ten minutes to complete.
- [ ] It doesn’t ask for passwords or sensitive files.
- [ ] You’ve said how answers will be used and stored.
- [ ] You know who reviews the answers and when.

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# Example: Juniper Skincare product shoot

Sample answers from a fictional client.

## Sample answers

- **Usage?** Website and social for two years; no print advertising.
- **Shots?** Eight products on white, plus lifestyle images in a bathroom setting.
- **Final images?** 40.
- **People?** One hand model; no faces.

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